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NEW (2015-11-10)Ajou's Professor Min Kyu Lee publishes "Change Begins with One Percent Difference a Day"

  • 2015-11-16
  • 24339

Ajou's Professor Min Kyu Lee publishes "Change Begins with One Percent Difference a Day"

2015-11-10


Ajou University's Professor Min Kyu Lee (Department of Psychology) released a book entitled "Change Begins with One Percent Difference a Day"


Based on psychological studies and tests, the book explains the reason why changes and innovations are not easy, and presents fifteen leverage factors that can make changes easier. In addition, the book introduces actual cases in which ordinary people are enjoying changes by using the leverage factors.


In 2003, Professor Lee led the popularity of self-development books based on psychology with his book "Only a Percent of Change Can Make Your Life Different," and "One Percent Is Different to Those Who Are Attractive," which was published in 2006, became a bestseller with more than one million copies being sold.


"Change Begins with One Percent Difference a Day" is now available for pre-order at bookstores, etc., and those who make reservations to buy the book by November 15th are given a complimentary gift.