• 연구실 :
• 연구실 전화 :
• 이메일 : ehsuh@ajou.ac.kr
• 연구관심분야 : Information Strategy, SIS/DSS , IT Management
• 홈페이지 : http://posmit.postech.ac.kr/ , https://scholar.google.co.kr/citations?user=ZsRZtqsAAAAJ&hl=ko

• 1987.01 University Illinois-Urbana Champaign 박사
• 1982.04 Stanford Univ 석사
• 1977.02 한국과학기술원 석사
• 1975.02 서울대학교 학사

- VP & Director  AIUC , Chair , UEMC,  AJOU University (Current) 
- Professor, School of Business, AJOU University (Current) 
- VP& Dean, School of Business, AJOU University
- VP & Special Advisor for Strategy and Excellence, DGIST
- Professor, Industrial and Management Engineering, POSTECH 
- Special Adviser to President for External Affairs, POSTECH
- Chair (Dean), University Globalization Committee, POSTECH
- Chair, University Evaluation and Management Committee, POSTECH 
- Chair, SuperTech University Publicty Committee,  POSTECH
- Director , POSCO E-leaders Academy,  POSTECH
- Director , POSTECH Advanced Management of Technology Management Program (PAMTIP), POSTECH
- Professor, Spears School of Business, Oklahoma State University
- Professor, School of Business, Tennesse Tech University 
- Graduate Research & Teaching Assistant,  Gies School of Business,  Univ of Illinois at Urbana-Champaign
- Graduate Research Assistant, Dept of Eng-Econ Systems,  School of Engineering,  Stanford University
- Editor-in-Chief, The Journal of MIS Research, KMIS
- VP ,  Academic Associations, KORMS and KMIS
- Liaison Officer,  International Outreach, KORMS 
- President , DSS Society, A Research Chapter,  KMIS
- President, URFK, A University Excellence Group, Korea (Current) 
- Adviser ,  Thomson-Reuters and Times Higher Education (THE) (Current)

- Strategic Information Systems(SIS) & Information Strategy 
- Decision Support Systems (DSS) &- Executive Information Systems (EIS)
- Enterprise Resource Planning (ERP) & Business Process Re-engineering (BPR)
- Technology Innovation Strategy & Managment of IT Technology (MOIT)

- Collaboration areas:  Management Science & Production Management 

[AWARDS]
● Nok Jo Geun Jo Award (녹조근정훈장), Republic of Korea, 2017
● Proud Postechian Award, POSTECH, 2012
● Best paper, KORMS & Conf-IRM International Conference, 2011
● Gold Prize, Industry-academic Cooperation Projects Competition, KIIE Autumn Conference, 2010
● Best Paper Award, KMIS Spring Conference, 2009
● Appreciation Plaque, KORMS Autumn Conference, 2004
● Best Paper Award, KORMS Conference, 1996
● Best Paper Award, KIIE& KMIS Spring Conference, 1990

[BOOKS (in Korean)]
● 일등대학, 꼴등대학, Mind Tap (May 2017)
● e-기술경영 전략, Hongneung Science Press (March 2014)
● 인터넷, 소셜, 모바일 비즈니스,  Hakhyunsa Press (March 2013)
● e-전략정보 시스템 (revised edition), Hongneung Science Press (February 2010)
● e-Strategic Information Systems, Hongneung Science Press (February 2007)
● Strategic Information Systems, POSTECH Press (October 1998)
● Technology Change and Innovation Strategy, Kyung Moon Publishers (October 1997)
● Executive Information Systems, MyoungJin Publishers (June 1994)
● Introduction to Executive Information Systems, Hitech-information (June 1993)

1. [논문] Jaeyoung Lee, 서의호, Hooyoung Park, Suchul Lee , Determinants of Users’ Intention to Purchase Probability-Based Items in Mobile Social Network Games: A Case of South Korea , IEEE ACCESS , pp.12425 -12437 (Feb, 2018)
2. [논문] Hongseok Jang, 서의호, Suchul Lee, A comparative analysis of the change in R&D efficiency: a case of R&D leaders in the technology industry , TECHNOLOGY ANALYSIS & STRATEGIC MANAGEMENT , pp.886 -900 (May, 2016)
3. [논문] Suchul Lee, 서의호, Jong-Yi Hong, Measuring the change in knowledge sharing efficiency of virtual communities of practice: a case study , INTERNATIONAL JOURNAL OF TECHNOLOGY MANAGEMENT , pp.58 -75 (Feb, 2016)
4. [논문] Suchul Lee, 서의호, Yongseog Kim, Structural health assessment of communities of practice (CoPs) , Journal of Knowledge Management , pp.1198 -1216 (Nov, 2014)
5. [논문] Suchul Lee, 서의호, Modeum Lee, Measuring the Risk of Knowledge Drain in Communities of Practice , Journal of Knowledge Management , pp.382 -395 (May, 2014)

1. [논문] Jaeyoung Lee, 서의호, Hooyoung Park, Suchul Lee , Determinants of Users’ Intention to Purchase Probability-Based Items in Mobile Social Network Games: A Case of South Korea , IEEE ACCESS , pp.12425 -12437 (Feb, 2018)
2. [논문] Hongseok Jang, 서의호, Suchul Lee, A comparative analysis of the change in R&D efficiency: a case of R&D leaders in the technology industry , TECHNOLOGY ANALYSIS & STRATEGIC MANAGEMENT , pp.886 -900 (May, 2016)
3. [논문] Suchul Lee, 서의호, Jong-Yi Hong, Measuring the change in knowledge sharing efficiency of virtual communities of practice: a case study , INTERNATIONAL JOURNAL OF TECHNOLOGY MANAGEMENT , pp.58 -75 (Feb, 2016)
4. [논문] Suchul Lee, 서의호, Yongseog Kim, Structural health assessment of communities of practice (CoPs) , Journal of Knowledge Management , pp.1198 -1216 (Nov, 2014)
5. [논문] Suchul Lee, 서의호, Modeum Lee, Measuring the Risk of Knowledge Drain in Communities of Practice , Journal of Knowledge Management , pp.382 -395 (May, 2014)
6. [논문] Sung-jin Kim, 서의호, Jong-yi Hong, A Diagnosis Framework for Identifying the Current Knowledge Sharing Activity Status in a Community of Practice , EXPERT SYSTEMS WITH APPLICATIONS , pp.13093 -13107 (Dec, 2012)
7. [논문] Sungji Kim, 서의호, Youngjoon Jun, Building a Knowledge Brokering System using social network analysis: A case study of the Korean financial industry , EXPERT SYSTEMS WITH APPLICATIONS , pp.14633 -14649 (Nov, 2011)
8. [논문] Daegeun Hong, 서의호, Choonghyo koo, Developing strategies for overcoming barriers to knowledge sharing based on conversational knowledge management: A case study of a financial company , EXPERT SYSTEMS WITH APPLICATIONS , pp.14417 -14427 (Nov, 2011)
9. [논문] Hong, D., 서의호, Lee, K, Lee, S., CoP Evaluation and Reward Decision Support System Based on Active Context-aware Decision-making , INFORMATION-AN INTERNATIONAL INTERDISCIPLINARY JOURNAL , pp.3127 -3142 (Sep, 2011)
10. [논문] Jeehae Lee, 서의호, Jongyi Hong, A maturity-model based CoP evaluation framework: A case study of strategic CoPs in a Korean company , EXPERT SYSTEMS WITH APPLICATIONS , pp.2670 -2681 (Mar, 2010)
11. [논문] Jong-Yi Hong, 서의호, Sung-Jin Kim, Context-aware systems: A literature review and classification , EXPERT SYSTEMS WITH APPLICATIONS , pp.8509 -8522 (May, 2009)
12. [논문] Yoonsoo Oh, 서의호, Hyunseok Hwang, Jongyi Hong, A feasibility test model for new telecom service development using MCDM method: A case study of video telephone service in Korea , EXPERT SYSTEMS WITH APPLICATIONS , pp.6375 -6388 (Apr, 2009)
13. [논문] Hong, J.Y., 서의호, Hou, L.Y., Identifying the factors influencing the performance of reverse supply chains , INTERNATIONAL JOURNAL OF SUSTAINABLE ENGINEERING , pp.173 -187 (Sep, 2008)
14. [논문] Hyeon Kang, 서의호, Keedong Yoo, Packet-based context aware system to determine information system user's context , EXPERT SYSTEMS WITH APPLICATIONS , pp.286 -300 (Jul, 2008)
15. [논문] Yoo, K, 서의호, Kim, K. Y., Knowledge flow-based business process redesign: Applying a knowledge map to redesign a business process , Journal of Knowledge Management , pp.104 -125 (Jan, 2007)
16. [논문] Sangjun Kim, Keedong Yoo, 서의호, A study of context inference for Web-based information systems , ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS , pp.146 -158 (Dec, 2006)
17. [논문] Su-Yeon Kim, 서의호, Tae-Soo Jung, Hyun-Seok Hwang, Customer segmentation and strategy development based on customer lifetime value: A case study , EXPERT SYSTEMS WITH APPLICATIONS , pp.101 -107 (Jul, 2006)
18. [논문] Ohbyung Kwon, 서의호, Keedong Yoo, ubiES: Applying Ubiquitous Computing Technologies to An Expert System for Context-Aware Proactive Services , ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS , pp.209 -219 (Mar, 2006)
19. [논문] Ohbyung Kwon, 서의호, Keedong Yoo, UbiDSS: A proactive intelligent decision support system as an expert system deploying ubiquitous computing technologies , EXPERT SYSTEMS WITH APPLICATIONS , pp.149 -161 (Jan, 2005)
20. [논문] 서의호, Seungjae Lim, Suyeon Kim, Hyunseok Hwang, A prediction model for the purchase probability of anonymous customer to support real time web marketing: a case study , EXPERT SYSTEMS WITH APPLICATIONS , pp.245 -255 (Aug, 2004)
21. [논문] Hyunseok Hwang, 서의호, 정태, An LTV model and customer segmentation based on customer value: a case study on the wireless telecommunication industry , EXPERT SYSTEMS WITH APPLICATIONS , pp.181 -188 (Feb, 2004)
22. [논문] Suyeon Kim, 서의호, Hyunseok Hwang, A process-based approach to knowledge flow analysis : a case study on the manufacturing firm , KNOWLEDGE AND PROCESS MANAGEMENT , pp.260 -276 (Oct, 2003)
23. [논문] Kim, S., 서의호, Hwang, H., Building the Knowledge Map: An Industrial Case Study , Journal of Knowledge Management , pp.34 -45 (May, 2003)
24. [논문] Jonghyeok Kim, 서의호, Hyunseok Hwang, A Model for Evaluating the Effectiveness of CRM using the Balanced Scorecard , JOURNAL OF INTERACTIVE MARKETING , pp.5 -19 (Apr, 2003)
25. [논문] S.K. Min, 서의호, S.Y. Kim, An integrated approach toward strategic information systems planning , JOURNAL OF STRATEGIC INFORMATION SYSTEMS , pp.373 -394 (Dec, 1999)
26. [논문] 서의호, K.C. Noh, C.K. Suh, Customer List Segmentation Using the Combined Response Model , EXPERT SYSTEMS WITH APPLICATIONS , pp.89 -97 (Aug, 1999)
27. [논문] Byun, D. H., 서의호, Cho, H. S., Koo, K. C., Lee, J. K., Lim, C. Y., Park, K. S., Prioritising telecommunication standardisation work areas using the Delphi Analytic Hierarchy Process based on a spreadsheet model , International Journal of Computer Applications in Technology , pp.45 -52 (Jan, 1998)
28. [논문] Byun, D. H., 서의호, A Methodology for evaluating EIS software packages , JOURNAL OF END USER COMPUTING , pp.21 -31 (Jan, 1996)
29. [논문] Dae-Ho Byun, 서의호, Assessing Key Knowledge Representation Technique for Use in HRM Problem Domains , EXPERT SYSTEMS WITH APPLICATIONS , pp.287 -299 (Jan, 1996)
30. [논문] Chang-Kyo Shu, 서의호, Dong-Man Lee, Artificial Intelligence Approaches in Model Management System: A Survey , Computers and Industrial Engineering , pp.291 -299 (Apr, 1995)
31. [논문] Byun, Daeho, 서의호, A Builder's Introduction to Executive Information Systems , INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT , pp.357 -368 (Oct, 1994)
32. [논문] Hyun-a Choi, 서의호, Chang-kyo Suh, Analytic Hierarchy Process: It can work for Group Decision Support Systems , Computers and Industrial Engineering , pp.167 -171 (Sep, 1994)
33. [논문] Chang-Kyo Suh, 서의호, Kwang-Churn Baek, The Prioritizing Telecommunication Technologies for Long-Range R&D Planning to the Year 2006 , IEEE TRANSACTIONS ON ENGINEERING MANAGEMENT , pp.264 -275 (Aug, 1994)
34. [논문] Byun, D. H., 서의호, Human Resource Management Expert Systems Technology , EXPERT SYSTEMS , pp.109 -119 (May, 1994)
35. [논문] Suh, C. K., 서의호, Using Human Factor Guideline for Developing Expert System , EXPERT SYSTEMS , pp.151 -156 (Aug, 1993)
36. [논문] 서의호, An, Y. S., Byun, D. H., An Approach to Effective Job Placement in an Organization: A Case Study , Human Systems Management , pp.129 -143 (Jan, 1993)
37. [논문] 서의호, Hinomoto H, Use of A Dialogbase for Integrated Relational Decision Support System , DECISION SUPPORT SYSTEMS , pp.277 -286 (Sep, 1989)